Reports & Insights

Marketing

The transformative CMO: Three must-have competencies to meet the growing demands placed on marketing leaders

Caren FleitBrigitte Morel-Curran

Chief Marketing Officers increasingly are taking on enterprise-wide transformation. Through interviews and research, Korn/Ferry has identified the three competencies most essential for success in this expanding role: Creating the New and Different, Focusing on Actions and Outcomes, and Inspiring Others.

Author Profile: 

Senior Client Partner

Caren Fleit is a Senior Client Partner in the New York office of Korn Ferry, is a member of the firm’s Global Consumer/Retail Market and leads Korn Ferry’s Global  Marketing Center of Expertise.

Senior Partner Leadership and Talent Consulting Chicago

Based in Chicago, Brigitte Morel-Curran is a Senior Partner in Korn/Ferry International’s Leadership and Talent Consulting group.

 

Ms. Morel-Curran has more than 15 years experience in leadership consulting and HR transformation and a highly successful track record advising major multi-national organizations on talent management challenges.

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